ARTIFICIAL INTELLIGENCE DOES NOT MEAN LESS WORK

Artificial intelligence is no longer just a science fiction fantasy, a dream of data scientists or a catchy buzzword. AI technology has developed so much in recent years that it is rapidly influencing almost every major sector and can change them. The real estate sector is no exception, as AI is making its presence felt in a subtle and evident way.
Does that mean agents will soon be largely replaced by AI, and that there will be little work left for humans? Fortunately, you can take a deep breath, exhale, and know that your work isn’t endangered by AI. The truth is that AI in real estate can save you tremendous time on monotonous and repetitive tasks, allowing you to devote more hours of your work to the things that matter most.

Let’s start with the basics. When we talk about AI today, we don’t mean an all-seeing, all-knowing computer, like those seen in movies or read in novels. Today’s AI is designed to perform specific tasks quickly, reliably, and consistently. Here are some of the ways AI can lighten your workload on repetitive tasks and create more time for you to serve your customers:
Keeping customers informed One of the ways we are already using AI at Grupo Actua is to help you keep your customers and prospects informed. With AI-based print and email newsletters, you can easily keep your audience up to date on the topics that matter most to them. Create valuable, informative content and make sure you always reach the right person at the right time, without taking time away from your busy day.
Quickly and conveniently find the documents you need Which real estate agent likes to rummage through court records and spend hours searching for relevant documents? If you are the only agent who enjoys that process, we are sorry to give you the bad news. AI can now help you search through millions of documents in a matter of moments, saving time for both you and your customers.

Creating better exhibition days and virtual tours Digital tools, such as virtual tours, have increased in popularity considerably in recent years. AI is partly responsible for this valuable real estate technology, which enables buyers to make informed decisions faster and creates powerful new ways to market homes to sellers.

Identify ready-to-sell homes and price them more accurately Wouldn’t it be nice to know for sure which homes on your market are most likely to sell in the next year? AI can help you achieve this, analyzing the factors of the market and those of each home. In addition to helping you identify opportunities to get new listings, AI can also help you finish the job by pricing your home more accurately.

Segment leads and reach the right lead at the right time AI is great for quickly classifying large amounts of data and reaching accurate and reliable conclusions much faster than humans. Sounds like a useful skill for ranking all your leads, right? With the help of AI, you can more easily identify which leads are ready to be chased right now, which need to be fed, and which ones can be put on the back burner. Less time spent on lead segmentation means more time to pursue leads who are ready for action right now.

How will AI invest the time you save?

The examples above are just a few of the ways AI can make life easier for real estate agents and drastically streamline tasks that previously took up too much time. That means less work on tasks you probably didn’t want to do anyway, but not less work overall.

Ultimately, the promise of AI in real estate is that you’ll have more time to focus on the work that really matters. Think of all the days you’ve wished you had a few more hours to do everything you need. AI helps make that dream a reality without compromising productivity or sacrificing your free time. The only thing you have to decide is how to invest those hours that were previously dedicated to tasks that can now be managed by the AI

The future is bright for AI in real estate
One of the most exciting things about AI is that, despite the significant advances that have been made, we are still scratching the surface of what technology can do. The future is bright for integrating AI into real estate, and we’ll make sure we continue to offer you the best and most modern technology information to help you thrive as a real estate agent.